Set Up Google Tag Manager if You:
- Already have Google Analytics, but not a GTM account
- Already have a GTM account, but don’t know if it’s configured to report data accurately
- Want in-depth insights into how customers engage with your website
- Manage customer activity across multiple websites and apps
- Pay for Ads on Google Search, Facebook, LinkedIn Ads, etc.
- Need to use and update tracking tags without relying on a web developer
- Have a multi-step conversion process
- Want to use more reporting tools to make more data-based decisions
- Want to increase your marketing ROI